VIDEO: Fiat Engineer Explains the Differences Between the US- and Euro-Spec 500

During the U.S. presentation of the new 2012 Fiat 500, the Italian company's Chief Engineer Fabio Dimuro explained to journalists the main differences and changes compared to the European specification model. These include - but are not limited to- exterior and interior improvements, the introduction of a more appropriate for American consumers Aisin 6-speed automatic transmission, additional insulation that helped reduce powertrain noise levels from 76 db to 71 db, the addition of MultiAir intake system to the 1.4-liter engine, while Fiat and Chrysler also worked together to redesign the car's rear-axle. Hop over the jump to watch the video.

Via Youtube [Thanks for the tip Dario]

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VIDEO: Fiat Airs first U.S. Commercial for the new 500

Fiat has released the first U.S. commercial featuring it's 500 super-mini urging buyers to "live their life with passion". Priced at $15,500, which should certainly test your passion tolerance, the 500 will be available at 130 dealerships across the country with a 101 hp 1.4-liter MultiAir four-cylinder engine. Check out the video after the break to see if you can resist Fiat's Jedi-like mind-control techniques.

The little Cinquecento will have both manual and automatic transmissions and the all-important for the U.S. market, XXL cup-holders as standard. Customers can choose between three trim levels – Pop, Sport and Lounge, and numerous exterior and interior color combos.

By Csaba Daradics

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VIDEO: Fiat 500 Races Koenigsegg CCX in Swedish Webhost Ad

Here's a car race with a difference: an automotive remake of the classic Tortoise and the Hare story, starring a Fiat 500 as the tortoise and a Koenigsegg CCX as the hare. Well, not a real 500 and CCX; these are 1:24 scale models, and the whole thing is filmed in stop motion. It was made by Swedish filmmaker and photographer Robin Danehav as an advertisement for Binero, a Swedish webhosting service.

That's why this video is called 'Binero vs. Loopia', with Loopia being Binero's major competitor in what is no doubt a hotly contested segment of the market (well, I guess there are over 9 million potential customers in Sweden).

I think the moral here is...if you want fast webhosting, go for Loopia, but if you want webhosting that really cares and likes Apple products...try Binero? Eh, there must be something lost in translation, I think. Anyways, it's a cute video all the same and very well made.

Check it out and let us know what you think.

By Tristan Hankins

Hat tip to Conrad!

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